Vpon

  • Get the Big Data-driven Insights into Asia Tourism

    The Latest APAC Mobile Advertising Data Report

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  • Embracing the Transparent & Healthy Digital Advertising Environment

    Striving for Optimal Brand Safety & Viewability

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  • Hong Kong Mobile Advertising Data Report

    The Trends That Are Shaping The Future Of HK Mobile Advertising

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  • 1-Million Uber App Download Case Study

    Learn how big data drives transactions

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Data Drives Transactions

Through “VIP - Vpon Infinitive Prospect” process, Vpon accumulates, proceeds, and optimizes data continuously in Asia. Powered by machine learning, the data can formulate segmentation model, and hence optimize mobile marketing strategy through programmatic buying and real-time bidding (RTB) engine to maximum return on investment (ROI) for Vpon's clients. After campaigns, the refined data and predictive model will also be ingested into Vpon's database, resulting in an infinite loop to drive transactions even more effectively.

Vpon Infinitive Prospect - VIP

details
Data Collection
Vpon collects massive data in the Greater China and Asia
Our database expands and enriches with first, second, and third-party data sources
Data Analytics
Hadoop combined with Apache Spark accelerates the process to build prediction models
Visualization tools help data scientists analyze data and improve performance timely
Activation Preparation
Vpon delivers ads through various programmatic buying platforms worldwide
Vpon's DSP can bid in real time within 4 milliseconds
Optimization
Ad optimization is utilized with advanced techniques, such as “Retargeting”, “Look-alike Audience” technology, etc.
Campaign managers bring with rich industrial know-how and insights into each campaigns
Result Generation
Performance result is generated and collected from RFM analysis that can be used to understand consumer behavior
Result Data Ingestion
Result data is verified by multiple third party anti-cheat platforms
Vpon's processing capability supports heavy traffic loads through Auto Scaling

User coverage hits a new record high!

0Billion
Biddable inventory
per day
0Million
Unique devices
per month
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Brands

News

“Where did Chinese Tourists Go?” Vpon Decodes the Digital Footprint of Mainland Tourists During China’s Super Golden Week

Vpon’s Voluntary Visit to Children’s Home Filled with Love and Humanity

Vpon Expands its Premium and Vertical Coverage and Improves its Platform Transparency

Vpon Releases 2017 H1 APAC Mobile Advertising Statistics and Trends Report

Vpon Releases the Latest Hong Kong Mobile Advertising Data Report

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Vpon has successfully serviced 1500+ brands in Asia

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Contact Us

Worldwide

+86-21-5419-8970

sales.global@vpon.com