{"id":13907,"date":"2017-11-10T09:05:01","date_gmt":"2017-11-10T01:05:01","guid":{"rendered":"https:\/\/www.vpon.com\/vpon%e5%a8%81%e6%9c%8b%e9%a6%99%e6%b8%af%e8%88%89%e8%be%a6vpon-workshop-how-does-premium-brand-strike-e-commerce-%e8%88%87%e6%a5%ad%e7%95%8c%e5%88%86%e4%ba%ab%e5%a4%a7%e6%95%b8%e6%93%9a%e8%a1%8c\/"},"modified":"2017-11-10T09:05:01","modified_gmt":"2017-11-10T01:05:01","slug":"vpon%e5%a8%81%e6%9c%8b%e9%a6%99%e6%b8%af%e8%88%89%e8%be%a6vpon-workshop-how-does-premium-brand-strike-e-commerce-%e8%88%87%e6%a5%ad%e7%95%8c%e5%88%86%e4%ba%ab%e5%a4%a7%e6%95%b8%e6%93%9a%e8%a1%8c","status":"publish","type":"post","link":"https:\/\/www.vpon.com\/zh-hant\/news\/vpon%e5%a8%81%e6%9c%8b%e9%a6%99%e6%b8%af%e8%88%89%e8%be%a6vpon-workshop-how-does-premium-brand-strike-e-commerce-%e8%88%87%e6%a5%ad%e7%95%8c%e5%88%86%e4%ba%ab%e5%a4%a7%e6%95%b8%e6%93%9a%e8%a1%8c\/","title":{"rendered":"Vpon\u5a01\u670b\u9999\u6e2f\u8209\u8fa6Vpon Workshop: How Does Premium Brand Strike E-Commerce \u8207\u696d\u754c\u5206\u4eab\u5927\u6578\u64da\u884c\u696d\u7684\u6700\u65b0\u8da8\u52e2\u53ca\u898b\u89e3"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" width=\"915\" height=\"374\" src=\"https:\/\/www.vpon.com\/wp-content\/uploads\/51.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.vpon.com\/wp-content\/uploads\/51.jpg 915w, https:\/\/www.vpon.com\/wp-content\/uploads\/51-800x327.jpg 800w, https:\/\/www.vpon.com\/wp-content\/uploads\/51-768x314.jpg 768w\" sizes=\"(max-width: 915px) 100vw, 915px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<p>Vpon\u5a01\u670b\u4f5c\u70ba\u4e9e\u6d32\u5176\u4e2d\u4e00\u9593\u9802\u5c16\u7684\u5927\u6578\u64da\u516c\u53f8\uff0c\u65bc\u5341\u4e00\u6708\u5341\u65e5\u5728\u9999\u6e2fEaton House\u8209\u8fa6\u4e86\u4e00\u500b\u4ee5Vpon Hong Kong Workshop: How Does Premium Brand Strike E-Commerce\u70ba\u984c\u7684\u7814\u8a0e\u6703\u3002<\/p>\n<p>Vpon\u5a01\u670b\u5341\u5206\u69ae\u5e78\u80fd\u5920\u9080\u8acb\u5230\u516d\u5341\u591a\u4f4d\u4f86\u81ea\u4e0d\u540c\u9ad8\u7aef\u54c1\u724c\u7684\u4ee3\u8868\u53c3\u8207\u662f\u6b21\u7814\u8a0e\u6703\u3002\u7576\u65e5\u6d3b\u52d5\u4e3b\u8981\u8207\u54c1\u724c\u5206\u4eab\u5982\u4f55\u5728\u7cbe\u6e96\u548c\u5177\u6548\u7387\u7684\u5927\u524d\u63d0\u4e0b\u5438\u5f15\u9ad8\u7aef\u5ba2\u6236\u63d0\u4f9b\u5be6\u969b\u548c\u7b56\u7565\u6027\u65b9\u6848\u3002<\/p>\n<p>\u7814\u8a0e\u6703\u7684\u8b70\u7a0b<\/p>\n<p>How Premium Brands Expand E-Commerce Business in China\u00a0<br \/>&#8211; M. Ethan Law, Executive Director, ELLESHOP China<\/p>\n<p>How Premium Brands Can Develop Own Digital Marketing and Acquisition Strategy\u00a0<br \/>&#8211; M. Jackie Lung, Managing Director, Innovative Digital Media Limited<\/p>\n<p>The Latest Data Technology on Locating High-Value Audience with Brand Protection\u00a0<br \/>&#8211; M. Arthur Chan, Chief Operating Officer, Vpon Big Data Group<\/p>\n<p>Panel Discussion: 360-degree Maneuvers on Digital Engagement and Execution<\/p>\n<p>Panellists:<br \/>&#8211; MR. Victor Cheng, Vice President North Asia at comScore<br \/>&#8211; MR. Ethan Law, Executive Director, ELLESHOP China<br \/>&#8211; MR. Jackie Lung, Managing Director, Innovative Digital Media Limited<br \/>&#8211; MR. Arthur Chan, Chief Operating Officer, Vpon Big Data Group<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"864\" height=\"575\" src=\"https:\/\/www.vpon.com\/wp-content\/uploads\/52-1.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.vpon.com\/wp-content\/uploads\/52-1.jpg 864w, https:\/\/www.vpon.com\/wp-content\/uploads\/52-1-601x400.jpg 601w, https:\/\/www.vpon.com\/wp-content\/uploads\/52-1-768x511.jpg 768w\" sizes=\"(max-width: 864px) 100vw, 864px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<figure>\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"864\" height=\"575\" src=\"https:\/\/www.vpon.com\/wp-content\/uploads\/53-1.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.vpon.com\/wp-content\/uploads\/53-1.jpg 864w, https:\/\/www.vpon.com\/wp-content\/uploads\/53-1-601x400.jpg 601w, https:\/\/www.vpon.com\/wp-content\/uploads\/53-1-768x511.jpg 768w\" sizes=\"(max-width: 864px) 100vw, 864px\" \/><figcaption>\u6f14\u8b1b\u5609\u8cd3\u5011\u5728\u6d3b\u52d5\u958b\u59cb\u524d\u4e92\u76f8\u4ea4\u6d41\uff08\u7531\u5de6\u81f3\u53f3\uff1aEthan Law, Arthur Chan, Jackie Lung\uff09<\/figcaption><\/figure>\n<figure>\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"864\" height=\"575\" src=\"https:\/\/www.vpon.com\/wp-content\/uploads\/54-1.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.vpon.com\/wp-content\/uploads\/54-1.jpg 864w, https:\/\/www.vpon.com\/wp-content\/uploads\/54-1-601x400.jpg 601w, https:\/\/www.vpon.com\/wp-content\/uploads\/54-1-768x511.jpg 768w\" sizes=\"(max-width: 864px) 100vw, 864px\" \/><figcaption>Ethan\u00a0\u5206\u4eab\u201cHow Premium Brands Expand E-Commerce Business in China\u201d<\/figcaption><\/figure>\n<figure>\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"864\" height=\"575\" src=\"https:\/\/www.vpon.com\/wp-content\/uploads\/55-1.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.vpon.com\/wp-content\/uploads\/55-1.jpg 864w, https:\/\/www.vpon.com\/wp-content\/uploads\/55-1-601x400.jpg 601w, https:\/\/www.vpon.com\/wp-content\/uploads\/55-1-768x511.jpg 768w\" sizes=\"(max-width: 864px) 100vw, 864px\" \/><figcaption>Jackie\u00a0\u5206\u4eab\u201cHow Premium Brands Can Develop Own Digital Marketing and Acquisition Strategy\u201d<\/figcaption><\/figure>\n<figure>\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"864\" height=\"575\" src=\"https:\/\/www.vpon.com\/wp-content\/uploads\/56-1.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.vpon.com\/wp-content\/uploads\/56-1.jpg 864w, https:\/\/www.vpon.com\/wp-content\/uploads\/56-1-601x400.jpg 601w, https:\/\/www.vpon.com\/wp-content\/uploads\/56-1-768x511.jpg 768w\" sizes=\"(max-width: 864px) 100vw, 864px\" \/><figcaption>Arthur\u5206\u4eab\u201cThe Latest Data Technology on Locating High-Value Audience with Brand Protection\u201d<\/figcaption><\/figure>\n<figure>\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"864\" height=\"575\" src=\"https:\/\/www.vpon.com\/wp-content\/uploads\/57-1.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.vpon.com\/wp-content\/uploads\/57-1.jpg 864w, https:\/\/www.vpon.com\/wp-content\/uploads\/57-1-601x400.jpg 601w, https:\/\/www.vpon.com\/wp-content\/uploads\/57-1-768x511.jpg 768w\" sizes=\"(max-width: 864px) 100vw, 864px\" \/><figcaption>\u53c3\u8207\u7814\u8a0e\u6703\u7684\u5404\u54c1\u724c\u4ee3\u8868<\/figcaption><\/figure>\n<figure>\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"864\" height=\"575\" src=\"https:\/\/www.vpon.com\/wp-content\/uploads\/58-1.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.vpon.com\/wp-content\/uploads\/58-1.jpg 864w, https:\/\/www.vpon.com\/wp-content\/uploads\/58-1-601x400.jpg 601w, https:\/\/www.vpon.com\/wp-content\/uploads\/58-1-768x511.jpg 768w\" sizes=\"(max-width: 864px) 100vw, 864px\" \/><figcaption>\u5609\u8cd3\u8a0e\u8ad6\u74b0\u7bc0(\u7531\u5de6\u81f3\u53f3: Ethan Law, Victor Cheng, Arthur Chan, Jackie Lung, Lamy Lam(\u4e3b\u6301))<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Vpon\u5a01\u670b\u4f5c\u70ba\u4e9e\u6d32\u5176\u4e2d\u4e00\u9593\u9802\u5c16\u7684\u5927\u6578\u64da\u516c\u53f8\uff0c\u65bc\u5341\u4e00\u6708\u5341\u65e5<\/p>\n","protected":false},"author":10,"featured_media":7080,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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