{"version":"1.0","provider_name":"Vpon","provider_url":"https:\/\/www.vpon.com\/en\/","title":"What is Reverse ETL (Extract, Transform, Load)?","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"XY2xBa2oaN\"><a href=\"https:\/\/www.vpon.com\/en\/blogs\/what-is-reverse-etl\/\">What is Reverse ETL (Extract, Transform, Load)?<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.vpon.com\/en\/blogs\/what-is-reverse-etl\/embed\/#?secret=XY2xBa2oaN\" width=\"600\" height=\"338\" title=\"&#8220;What is Reverse ETL (Extract, Transform, Load)?&#8221; &#8212; Vpon\" data-secret=\"XY2xBa2oaN\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n<\/script>\n","thumbnail_url":"https:\/\/www.vpon.com\/wp-content\/uploads\/2024\/11\/What-is-Reverse-ETL_800x600.jpg","thumbnail_width":1600,"thumbnail_height":1200,"description":"Unlike traditional ETL pipelines, which focus on processes of moving data from source systems to data warehouses or data lakes, reverse ETL flips this paradigm and focuses on the extraction of data, changing how businesses deal with data."}