• Vpon JAPAN won Silver for Japan/Korea Specialist Agency of the Year Awards 2020

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Unlocking The Secret To Video Advertising Trends

In the age of the never-ending influx of livestreaming content, video has won the race in grabbing eyeballs in a shorter time and grasping the hearts of consumers when compared to text, thus becoming the golden child of driving sales for major brands and corporations. Apart from the traditional televised advertisements and outdoor billboards, smart TV, OTT streaming platforms are the hottest platforms for video advertising. To maximize your exposure with limited resources in the kaleidoscope of videos on various platforms, combining all tools to achieve an all-rounded effect and analyzing data from multiple angles is essential for exposure and brand imagine-building goals. Video advertising trends To maximize your exposure with limited resources in the kaleidoscope of videos on various

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Vpon JAPAN Outbound Data Webinar 2020 – “From Japan to the World: Data-Driven Digitalization Accelerating Cool Japan Market Strategies”

Vpon Big Data Group (“Vpon”), the Asian leading big data company, gladly announces today the official launch of its strategic investment arm. Called Vpon Ventures, the initial capital of this evergreen fund is 10 million US dollars. Vpon Venture’s investment will concentrate on big data, A.I. and new economy-related industries in Asia, covering companies and startups in Japan and Hong Kong.

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【Success Stories】 Exploiting New Market Opportunities on High-End Overseas Education | Embracing Data Insights to Facilitate Special Segment Targeting for Online Learning 

Amidst the uncertainties under the Covid-19 pandemic, education is experiencing a fundamental reformation shifting from offline to online. Around 1.38 billion of learners are impacted globally. Yet, studies suggested that online learning is not only a reaction plan tackling challenge brought by Covid-19, but also an integral component of the future development of education.

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Congratulations to Vpon winning National Brand Yushan Award 2020

We are thrilled to announce that Vpon has been crowned “Outstanding Enterprise” at the National Brand Yushan Award held at Taipei Howard Civil Service International House yesterday. Our Founder and CEO, Mr. Victor Wu, has also been honourably crowned “Outstanding Business Leader” and “Outstanding Business Leader – National Champion” this year.

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Vpon Data Seminar 2020 in Taiwan – Data Takes Omni-business to the Next Level

Vpon held Vpon Data Seminar 2020 in Taiwan and announced USD 40 million Series C investment yesterday. Vpon honorably invited data experts to share their insights on digital transformation and talent cultivation. Former minister of the National Development Council Ms. Chen Mei-ling launched the event with a welcome speech and Vpon’s Founder and CEO Mr. Victor Wu addressed a keynote to share the development trend of data industry in Taiwan and Asia. We also had Anchor Catherine Lu to host our panel on digital transformation.

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Vpon Secures USD 40 Million in Series C Funding | Leading into the New Era of Big Data Redefining Data Development in Asian Market

Vpon Big Data Group, a leading big data company in Asia, announced today that it has secured USD 40 Million in Series C fund. Investors include government-supported investment institutions Cool Japan Fund (“CJF”) and STIC Investments (“STIC”), Tokyo Stock Exchange listed group, Beenos Inc. (“Beenos”, TSE: 3328), and Hong Kong travel-tech investor TripLabs Limited (“TripLabs”).

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Vpon Leverages 3+1 Data Analytic Strategy to Assist Companies in Developing Omni-business after the COVID-19 Pandemic

Vpon is determined in assisting brands and clients in acquiring 3 (mobile, consumption, and profile) data +1 (travel retail) data to enhance their data usage capability and to accelerate their digital transformation. With Vpon’s support in analyzing consumer behaviors and delivering precise ad targeting, Adidas HK has significantly improved its customer engagement rate by 150%.

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Vpon TW X NTU Economics Camp Sharing

Vpon gave a sharing recently at Economics Camp organized by National Taiwan University on our experience and future development in big data industry. Our data team demonstrated features of big data and process of data cleaning, tools used for analysis and visualization, as well as criteria of being a data analyst. Students are advised to learn basic programming languages online to equip themselves in advance if they are interested in pursuing their career in big data.

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Former NDC Minister Ms. Chen Mei-ling joins Vpon as Business Advisor

After stepping down from her position, Chen will join Vpon as Business Advisor and continued to play a prominent role in supporting Taiwan’s community development and data economy. She emphasized when attending Vpon’s presentation ceremony yesterday that “data” is the most critical asset in the era of digitalization.

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Vpon TW X Taian Junior Secondary School Company Visit

Vpon welcomed teachers and students from Taian Junior Secondary School visiting our Taiwan office to learn more on big data industry earlier this month. Our Founder and Chief Executive Officer, Victor Wu, gave a sharing on “dreams” while our HR, Data, R&D and Sales teams shared loads of interesting topics which inspire students on their thoughts and creativity for on their future career path.

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